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Nov 13, 2026 – Nov 15, 2026

2026 Korea Traditional Liquor Grand Festival

2026 대한민국 우리술 대축제

Time
13:00~20:00※ Ends at 19:00 on the last day of the event
Venue
Seocho-gu, Gangnam-daero 27, Yangjae-dong [Seocho] (서울특별시 서초구 강남대로 27 (양재동)), Seoul
Price
15,000 won
Age
All ages※ Minors may enter when accompanied by a guardian
Nearest subway
Yangjae Citizen's Forest (양재시민의숲역) · 350 m

The 2026 Daehanminguk Urisul Daechukje (Korea Traditional Liquor Festival) is the largest traditional liquor festival in Korea, organized to promote the value and diversity of traditional liquor and to strengthen communication with consumers at home and abroad. It will be held for three days, from November 13 to 15, 2026, at Exhibition Hall 1 of the aT Center in Yangjae-dong, Seoul, where visitors can meet outstanding traditional liquors from all over the country in one place. Encountering Korea's traditional liquors in one place, visitors can experience their charm firsthand through tasting, hands-on activities and purchases. A variety of programs and events using traditional liquor will also be held, aiming to provide a cultural festival that everyone, young and old, men and women, can enjoy.

- Main programs: Urisul Competition (Korean liquor tasting competition) / Stage programs (cocktail show, Korean food pairing show, stand-up comedy show, etc.) - Side events and programs: Urisul Class (makgeolli brewing and wine-making experiences) / Hangwa (traditional Korean confectionery) making experience / Make-your-own liquor cup experience / Events (mission bingo, purchase receipt, participation in satisfaction survey, consumer tasting competition) / Food trucks, etc.

Translated by AI from the tourism board's original text; the wording may differ from the original.

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